Archive

Archive for the ‘Promotion’ Category

Website Traffic Generation – RSS Feed

August 6th, 2010

As you already know, search engines love websites that have frequently changing unique contents. To make things even better for you, RSS (Really Simple Syndication) was introduced to get all sorts of contents for your website everyday without doing the hard work of writing it yourself.

But some people don’t know that RSS, besides giving you contents, can also be use to generate traffic to your website. What you need to do is to create useful contents on your website and RSS feed your contents to the world.

So whoever sign up to display your RSS feed contents on their site, you’ll get traffic from someone who clicks on your RSS contents. 

For complete details about RSS, visit http://en.wikipedia.org/wiki/RSS.

Cheers.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Classified Ads

July 29th, 2010

Classified advertising have been with us for the past many years, even before most of us were even born.

Before the web came along, classified ads can be seen on newspaper that we read everyday. Even when the internet came into this world, classified ads never did die with the web but instead they went online.

Today thousands of Classified Advertising websites can be seen on internet and one of the best I found so far is at http://www.craigslist.com/. This site is very popular with search engines and posting your ads on Craigslist can get pick up by search engines.

But you have to be careful though when posting your ads there as the community is self-moderating and could get your ads deleted if they think it’s a spam.

So read the rules before you start posting your ads and if you follow them, you’ll be safe.

Make your ads look professional, post it in the correct category and it will have the better chance getting accepted and your ads will be crawled by search engines spiders.

The best way to write your ads on Craigslist is to write in a similar way to writing articles but don’t have to be as long, and the rules to write good articles will also apply to when writing your ad copy on Craigslist, and that is:

  • Use your keyword in the title.
  • Use the keyword more often in the body.
  • Use your keyword in the link text.

The purpose of doing these is to get the search engines spiders to find your ad and send visitors to your site. You’ll get visitors both from the search engines and from Craigslist users.

Oh by the way, it’s free for small business owners to post ads on Craigslist.

Good luck.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Article Marketing

July 22nd, 2010

This traffic generation method has proven to work for many years and it’s still going strong. When you have good helpful articles written, someone out there will have your article reprinted on their websites and get visitors to your site from places you can never imagine.

The procedure of article marketing is simple:

  • Write an article targeting at least one or two targeted keywords. Use the keyword in your title and often in the body.
  • Your articles need to be about 350-500 words.
  • Include an ‘author bio box’ at the bottom of your article with a link back to your website. So when someone reprints your article, your bio box will be there with it.
  • Post it to article directories that rank high on search engines.

 Your articles can be about:

  • Product review. Write about the product that you’ve used and give the pros and cons. Of course, the product should be the one that you are trying to promote.
  • Article based on a list of links that you found to be useful.
  • Lists of traffic generation methods.
  • “Top Ten Marketing Tools”.
  • List of mistakes marketers made.
  • “How To” articles that help to solve problems.

 The list could go on. The best articles will be the one that present the solution to a problem.

After you have written an article, consider using a tool that ‘spins’ your article to various version so that each article directory that you submit have the different kind of articles.

Google doesn’t like duplicate content and submitting the same version of article will do a little help to bring traffic to your website. But with many different version using the same keyword, more of your articles can get pick up by search engines when someone search for your information.

Here’s the link where you can spin your articles:

http://www.jetsubmitter2.com/

Here are some of the best article directories that I found:

Hope this helps.

Good luck.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Direct Link Building

July 19th, 2010

Getting a high page rank for your website gives you two things.

  1. Your website will be place at the top in search engine directory.
  2. You will get lots of visitors going to your website.

One of the methods that involve in determining of your website’s page rank is getting lots of links pointing to your website.

Search engines love pages with lots of incoming links especially a one-way inbound links, the one that come from pages that you don’t link back. An example of a one-way link will be an article that you submit to article directory where you have a link in your ‘author bio box’ that is pointing to your website.

So submitting your articles to many article directories will be a good thing for your website, building a one-way link pointing to your website. But of course this takes time.

I found a website that builds the one-way links for you at no cost. I’ve been using their services for years and so far till now it have been doing a good job.

You can find the website at Linkserp.com.

But getting the two-way link also helps. This is where you exchange links with other website owners and places their link in your website and in return they place your link on their website. You can find lots of website out there that are willing to do link exchange with you.

I would suggest that you build a separate page on your website to place links of others whenever you do a link exchange, and make sure you check the other webmaster’s website to see that they place your link there permanently.

Do leave your email address and maybe a message at that page saying that you are willing to do link exchange with others, so when other webmasters visit your website they will send you an email request to exchange links with you.

This link building process takes time. But doing a little everyday will grow your links to thousands and it worth.

Hope this information is useful to you.

Best of luck!

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Squidoo

July 12th, 2010

Squidoo (http://www.squidoo.com/) is a powerful publishing platform that allows you to share your interests, build your online identity and credibility and connect with readers and friends.

It lets you to create lens or an information portal about any topic you want. You can create as many lenses as you wish in any topic or categories that you can think of.

Search engines love Squidoo and lenses that you created are also pages so it could get pick up by search engines.

If you provide good, helpful information in your niche, you could see huge traffic going to your website.

And take note of these factors when creating lenses at Squidoo.

  • Use your main keyword in your lens title.
  • Use your primary keyword for the URL.
  • ‘Tag’ your lens with your keywords.
  • Add RSS feed so your lens can become popular with search engines.
  • Use graphics because it looks professional and increase clicks.
  • Link your lenses to each other.
  • Link your lenses to your website.

 

Good luck.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Ebay

July 5th, 2010

Ebay (http://www.ebay.com/) has more than 100 million registered users and gets more traffic than Google does. It has a great potential traffic for you.

We all thought that ebay is only for selling old stuff that we don’t use any more but it actually can be a great place for you to get traffic going to your website.

This is how it works.

  • Create a simple report about your niche. It can be a list of useful resources or useful marketing tools etc, anything that is very helpful for others to use on their marketing campaign. Make sure you place a link to your website in the report.
  • Put up for auction at low price and sell for below $5.00 and include resale rights to your report.
  • Create an ‘About Me’ page that has a link to your site and link the page to your auctions.
  • When someone buys give the download link through email, that’s how the deal is done when you buy or sell on ebay. 

At most cases, people won’t mind spending a few bucks for something that is at a very low price and of course if they feel that your report is worth buying.

Your traffic will come from the buyers who see your link in the report. From people your buyers resell the report to and from people visiting your auction from the ‘About Me’ page.

Well, as you can see it’s a very simple strategy and most people don’t really know about it.

Hope this information is useful to you.

Good luck.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Forum Marketing

June 29th, 2010

Forums are one of the reasons that make internet a great information medium. Forum gives people to communicate to each other to talk about almost any topics they like.

As a marketer you should use forums to promote your product and to do so you just need to locate forums that are related to your niche and be part of that community.

Once you’ve sign up for a forum, you need to participate by posting information, answer questions, ask questions and tell people where to find good information. Post regularly so people in the forum get to know you and build your reputation.

The good way to use forums is to give the community useful information related to your niche and refer them to your website for more genuine helpful tips and hopefully they will buy something you offer from your website.

Don’t give them a hard sales pitch in your post, anyway most forums would not allow anyone to do pitching in their post. But you can promote through the forum signature which appears below your post, but it’s often the best strategy not to push your product directly from your signature but instead place a link pointing to your website that provide more helpful tips and promote from there.

By the way, when you place a link pointing to your website from your forum signature, it helps to increase the search engine ranking of your website.

Here are some tips on using forums successfully:

  • Look for 5 highly targeted and active forums in your niche.
  • Post to each forums 3 times per week and create a signature pointing to your website.
  • Track the referrals to your site from that forum.
  • If your website is not getting any referrals from that forum, change your signature.
  • If changing signature doesn’t work well either, change forum.

Hope this information can be of great help to you.

Oh by the way, here are some lists of forums that I’ve found:

Cheers.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Blogging

June 22nd, 2010

Blogging has been a successful addition to the internet world, which is used by people to talk about any topics which interest them.

As of today there are millions of people from around the world are using blogs because creating a blog is as simple as clicking a button and following instructions. You can change the looks of your blog by simply switching the templates and adding contents such as banners, text links etc can be easily done with the help of the plug ins which can be downloaded for free.

That is why blogging can become a high powered tool for internet business and marketers should take the advantage.

One of the simplest ways to get your blog up and running is to use Google’s Blogger at http://www.blogger.com .

The good reason for using Blogger is that you don’t need to manage your blog because Google will be doing it for you. Another good reason is that your blog will get Google’s search engines spiders visiting on regular basis.

Once you have set up a blog you can start marketing your product on your blog and you can also use your blog to link back to your main website so as to increase the search engine ranking for your main site.

Google even allows people to create more that one blog and they purposely make it so simple to create one because getting people to create more blogs from Blogger gives Google more traffic. As for you, do take the advantage to create multiple blogs because you can use all your blogs to increase the numbers of links pointing to your main site that can really boost up the search engine ranking.

However creating more blogs can be a problem too because updating more than one blog is a pain in the neck. There’s a lot of writing involved. But this can be overcome by using a tool that designed to update thousands of blogs in minutes.

One such place that does this for you is at http://pixelpipe.com

On my next post I will give you another method that would also help to increase the search engine ranking for your main website, so do come back here again.

Cheers.

Matt Kasmani

www.SuccessMarketingSolution.com

Website Traffic Generation – Pay Per Click (PPC)

June 15th, 2010

PPC is one of the fastest ways to generate traffic and it takes only minutes to get targeted visitors going to your website. It is also the fastest ways to cut a hole in your pocket if you’re not careful.

Google’s Adwords (http://www.google.com/adwords) is one of the successful PPC engines we have today and is the largest among other PPC network on the internet.

Google’s Adwords ads are usually found on the right side of the page, you can see this whenever you search something in Google.

You can buy those ads from Google by bidding on your keywords. The more you bid on your keywords the higher your ad will appear in the list of Google’s Adwords.

You may think that it is good to bid more for higher spot but remember you pay per click and it can add up very quickly. It is good if you make sales from the clicks but not so great if nobody buys.

Here’s some advice on how to use Google Adwords that can prevent from digging on your credit card.

Set the parameters for your bid prices in small numbers of $25-50 for your daily budget and per click value of $0.05-0.10 for your keywords. Don’t be concern about what Google say that the small numbers of clicks you’ll get for five cents bid.

Google is trying to get you to bid more. You’ll know the actual amount of clicks you’ll get from experimentation.

Pick 5 or so keywords from the list that get healthiest amount of clicks for your low bids.

Hope this information can be useful to you but do come back here again for more tips.

Good luck.

Matt Kasmani

www.SuccessMarketingSolution.com